How Much is BIM Going to Cost?

If you've looked into the cost of available BIM software you probably have sticker shock. BIM software can run into the thousands, even tens-of-thousands of dollars. Then you have training. Add some more digits. And the cost of another employee to run it all. It may not seem worth the investment. But let's step back and take a realistic look.

You can get the full Autodesk Building Design Suite (Premium) for around $450 a month. Think about that, and put it into perspective. How much do you spend to rent a mini excavator for a week? Twice that at least. We're only talking $100 a week! Less than what that piece of equipment costs per day. And how much are you paying the operator?

That's not a big investment, and like every other job expense – from men, to equipment, to material – your computers and BIM software should be in your bid price. It's a cost associated with the job, and often, in my experience, contractors ask for it to be priced separately. I often see a request to price an alternate to the project bid to cover “Design Assist” and/or “BIM Coordination”. That's your software, hardware, and manpower!

If you've looked into software training, that can be a big expense which probably can't be billed to a specific project. But then again so is safety training, training helpers into plumbers, or teaching someone to run an excavator. To be competitive, productive, and profitable going forward all of your employees need different levels of ongoing training and continuing education. With the rise of technology in the construction industry tech training is a part of that.

Our industry is always evolving and moving forward. That's nothing new. I've mentioned on this blog before how my father swore he “would never put a band-aid on cast iron pipe.” He did. No-hub became the new standard. He started out using lead and oakum and by the time I was his helper we were even using a little PVC. He called it “Glue-pipe.” New products require new skills and new standards.

CAD has been used for decades in design, but in the field tradesmen still relied on paper drawings. BIM has pushed that technology beyond design into the hands of the builders – first in estimating and management and now into the field with computerized lay-out and 3-D models on iPads. A well trained plumber was once required to read and work from blueprints. More and more today a well trained plumber needs to work from 3-D models and electronic documents.

The cost of not adopting the emerging technology outweighs the cost of implementing it. As general contractors and owners demand 3-D models and electronic documentation as part of their contracts the only choice becomes whether to perform the work in-house or sub it out. The cost of both are comparable, but over the long run having the capabilities throughout your workforce will add to your companies flexibility, capability, and bottom line.

But you don't need to jump in all at once. Like any other investment in your business you need to weigh cost-to-benefit and grow your IT just like you grow your business. Every business is unique. Look at your work, your people, your future, and plan ahead. You can sub a few jobs out while you train your employees and get them comfortable with new procedures and capabilities. Or add a little at a time, project by project, just like buying new tools or equipment.

Every day construction technology is improving and becoming more common in the industry. Companies and tradesmen who adapt and embrace the new tools will thrive and profit. Those who are stuck in the old ways of doing business will find themselves struggling to catch-up or unable to compete. If an old plumber from my father's day hadn't learned to use no-hub bands and 'glue-pipe' he would have gone out of business pretty quickly. Running a project these days without BIM is like hand digging all your ditches. Good luck with that.

If you have questions drop me an email, or comment below. I'm happy to help.